GDPR Compliance Policy

Last Updated: November 27, 2025

Book Reliable Inc. (“Book Reliable,” “we,” “us,” “our”) is committed to protecting the privacy and personal data of individuals located in the European Union (EU), European Economic Area (EEA), and United Kingdom (UK). This GDPR Compliance Policy explains how we collect, process, store, and protect personal data under the GDPR and UK GDPR.

1. Data Controller

For GDPR purposes, Book Reliable Inc. is the Data Controller responsible for determining the purposes and means of processing your personal data.

2. Personal Data We Process

Name and contact details (email, phone)
Pickup and delivery addresses
Vehicle information (year, make, model, condition)
IP address, device details, cookie and usage data
Communication and quote history

3. Lawful Basis & Use of Data

Consent: When you request a quote or opt in to communication.
Contract: To provide auto transport brokerage services.
Legal Obligation: To meet legal and regulatory requirements.
Legitimate Interest: Fraud prevention, service improvement, analytics, and customer support.

We use your data to provide quotes, arrange transport with vetted Carriers, manage your booking, respond to inquiries, process payments securely, improve our website, and comply with applicable laws.

4. Sharing & Transfers

We share personal data only when necessary with:

Carriers assigned to transport your vehicle
Payment processors and trusted technology providers (e.g., CRM, email, analytics)
Authorities when required by law

As a U.S.-based company, data may be transferred outside the EU/EEA/UK. We use appropriate safeguards, such as Standard Contractual Clauses and data processing agreements, plus industry-standard security measures.

5. Data Retention & Security

We retain personal data only as long as necessary for the purposes described, to comply with legal obligations, or to resolve disputes. Data no longer needed is securely deleted or anonymized. We apply administrative, technical, and physical safeguards; however, no internet transmission is 100% secure.

6. Your GDPR Rights

If you reside in the EU/EEA/UK, you have the right to:

Access a copy of your personal data
Request correction of inaccurate or incomplete data
Request deletion where legally applicable (“right to be forgotten”)
Restrict or object to certain processing
Request data portability in a structured format
Withdraw consent at any time where processing is based on consent
Not be subject to automated decision-making with legal or significant effects

7. Exercising Your Rights

You can exercise your GDPR rights or raise questions about this policy by contacting us using the details in the Contact Information section below. We may request proof of identity before fulfilling a request.

GDPR Compliance Policy